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Lori Senecal Takes CP+B to Greater Heights

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Lori Senecal, the renowned Chief Executive Officer of Crispin Porter & Bugosky, is a celebrated professional who has recorded tremendous success in the corporate world. Growing amidst successful siblings, Lori became a motivated lady as her siblings kept challenging her to believe in herself and pursue success in her area of desire. Having served in the global platform, this Bachelor’s Degree holder in Sales and Marketing from McGill University can look back and smile as her past is a success. Lori served as the president of the New York office of McCann Erickson. She is also known for helping big brands like Xbox and Coca-cola to come up with effective advertising campaigns. With her unique professional and interpersonal skills, Lori has always left remarkable footprints as she tends to leave any company where she works a better place than she found it. Additionally, she has elaborate mentorship skills that positively impact on the people who work closely with her. You can check out for more.


Lori Senecal served as the Chief Executive Officer and the executive president of MDC Partners Network. It is from this organization that she later moved on to CP+B as the global CEO in 2015. While at CP+B, Lori landed the American Airlines, an account that had been under the custody of TM Advertising for 25 years. While preparing for her exit from the company, Chuck Porter, the chairman, and co-founder of CP+B praised Lori. In his statements, Chuck described Lori as the perfect leader who helped CP+B to attain a global presence. Before leaving CP+B, she made a significant contribution towards shaping up the next generation of the organization’s leadership. Chuck further described Lori as a friend and a fantastic partner whose efforts, the company had become more effective and smatter. Check out

According to Bloomberg, Lori Senecal is well known for her knowledge in advertising and marketing besides her robust personality. Her active role and input in helping big brands in advertisement enabled her to become an advertising branding queen. Asked about what inspired her to venture into business, Lori said that it was her love for gymnastics; shaping up her leadership skills.



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Lori Senecal to Resign from CP+B

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CP+B Global chief executive officer will be leaving the company by the end of the year. According to the news that has been shared by the company website, Lori Senecal will be resigning from the position so that she can take care of other crucial roles in her career. Lori Senecal has been working as the global chief executive officer for a while now, and she has performed so well, introducing the changes the company management has been dreaming of for years. Before becoming the leader of the successful company, Lori Senecal had been working as the president of a large institution that is known as MDC Partners Network. When she joined CP+B, Lori Senecal continued to work as the president of the previous company. Despite the numerous challenges she has had to deal with in the course of her career, the businesswoman has been performing quite well, and she has proven that she can be a leader in the complicated markets. Check out Ideamensch to see more.


The top management at CP+B has been very impressed by the kind of results that have been delivered by Lori Senecal in the course of her tenure in the company. The founders of the institution say that Lori Senecal is a perfect leader who has managed to bring the company to greater heights that it had never experienced in the past. Her flexibility and leadership skills in the company speak volumes about her career life. When she joined the company more than two years ago, there were very few employees who could perform to the satisfactory of the company management. The businesswoman has, however, managed to ensure that the people working in the organization are motivated by introducing employee programs. The company has not yet introduced the person who will be taking the position that was occupied by Senecal.


Lori Senecal is not a stranger to success. The businesswoman has worked in several companies in the past, and she is the perfect example of a career woman who performs well than the men in the society. Senecal has a lot of skills in the management of companies, and this has forced her into becoming an expert in employee motivation programs.



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Alexandre Gama Recognized As A Global Success

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The global reputation built by advertising specialist Alexandre Gama has been hard won as the man who had won a staggering 23 Golden Lion’s at Cannes by the man who began his career as a writer with Standard Ogilvy. Alexandre Gama is always looking to push forward the Neogama advertising agency he founded in 1999 in any way possible, which previously including agreeing a partnership with the internationally known BBH agency; this partnership has been productive for both Neogama and Gama himself, who took on the role of Chief Creative Officer for this global brand. Recently, Alexandre Gama has returned to his roots after deciding to become independent as the owner of Neogama, a move that has seen the Rio de Janeiro born business leader appointed as the first ever Brazilian to the Global Creative Board of the Publicis Groupe international holding company.